Defining New Standards For Amazing Your Customers

Solution

VividPlatform™ offers a web-based configuration and visualization sales management platform for commerce to promote faster purchasing decisions.

High Quality Rendering

Unleash the future with VividHQR (high quality rendering) for photorealistic product configuration.

Augmented Reality

Dream, Plan and Visualize any Design.
VividAR™ shows virtual products in real space and offers a life-like “try before you buy” experience.

Configuration

Configure your own product.
VividPlatform™ enables you to be an expert in configuration of modular products and the illustration of all possible combinations.

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Virtual Reality

With head-mounted displays the customer experience is taken to a whole new level. With virtual reality (VR), users can move around a virtual space and see with a realistic viewing angle that mirrors real life.

News

VividWorks launches “world’s first” true omnichannel solution

Latest version of proven 3D visualization and sales platform creates ‘pure’ hybrid retail system. The only truly omnichannel sales solution currently available, VividPlatform4 is a world-first in hybrid retail, delivering photorealistic, user-friendly visualizations – on-device and in-store – successfully driving business objectives and promoting faster purchasing decisions.

VividWorks AR helps Lindström to promote its design mat range

LiveDesign 3D sales solution, Lindström LiveDesign,  utilises augmented reality to streamline design-to-quote-to-order process. Lindström have just launched LiveDesign in seven other European countries too.

Virtual Reality / 4K extension boosted by Microsoft Azure

VividWorks, experts in cloud-based 3D visual sales solutions for omnichannel commerce, has announced that it is using Microsoft Azure to help deliver its customisable cloud-based product configuration, visualisation and sales management platform, VividPlatform – including the recently showcased extension.

VividWorks Ltd.

VividWorks offers a unique 3D visual sales solution for omnichannel commerce that is designed to help our clients take advantage of the business opportunities that the disruptive technological changes to retail and commerce bring. VividWorks upends the purchase process, enabling “virtual trying before buying” and customization helping buyers to configure and visualize products in real-world environments, in life-like 3D, providing customers with an unparalleled buying experience.

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Contact Us

VividWorks has 5 offices in Finland, Denmark, USA and Japan. Choose your country of interest or contact our offices and we help you to locate sales contact in your own country.

Oulu, Head Office

Finland

VividWorks Ltd.
Kirkkokatu 16, 4th floor
FI-90100 Oulu
Finland

Tel: +358 290 800 810
Email: contact@vividworks.com

Helsinki

Finland

VividWorks Ltd.
Hämeentie 19 A, 4th floor
FI-00500 Helsinki
Finland

Tel: +358 290 800 810
Email: contact@vividworks.com

Copenhagen

Denmark

VividWorks Ltd.
Center Boulevard 5, 3. floor
2300 København S
Denmark

Tel: +45 4095 2300
Email: contact@vividworks.com

Palo Alto

USA

VividWorks Inc.
470 Ramona St
Palo Alto, CA 94301
USA

Email: sales-usa@vividworks.com

Tokyo

Japan

Representative office of VividWorks Ltd. in Japan
Room 903, Urban Square Kanda Building
1-18 Suda-Cho Kanda, Chiyoda-Ku
Tokyo, Japan 101-0041

Tel: +090-9964-4996
Email: sales-japan@vividworks.com

Partners and Sales Contacts

Our global sales team and partners are ready to serve you.

Meet The Team

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Our Offering

VividWorks brings innovative, user-friendly, and fully customisable web-based configuration and visualisation sales management platform for commerce, delivering stunning 3D visualisations that successfully drive business objectives and promote faster purchasing decisions.

VividPlatform™ makes sales processes easier by helping buyers to configure and visualise products in real-world environments, in life-like 3D, providing customers with an unparalleled buying experience. The heart and brains of VividPlatform™ is invisible to users, with its configuration engine working alongside dynamic product libraries to enable a practically limitless number of configuration rules. This makes VividWorks unique: its online visual configuration and dynamic product catalogues work with any level of configuration options.

VividPlatform™ a Cloud-based, mobile-friendly platform, designed to maximize sales, provides digital continuity and seamless experiences, with immersive visual interaction with products, allowing “where” to become “anywhere”.

Our Story

VividWorks was founded 2006 in Oulu, Finland due to a growing customer potential seen in the furniture industry. We had a long history with web-based 3D visualization tools and with further developing we launched 3D visualization and sales management tool called VividPlatform™ for furniture industry in the same year.

Since then we have been focusing to provide innovative visual sales solutions and expanding to multiple segments. Today our solutions are sold to manufacturers and retailers to digitalize their sales processes all over the world.

Our Vision

We want to deliver the best visual online configurator in the world by combining the latest innovations.

We want to make sales processes easier by helping buyers to configure and visualise products in real-world environments, in life-like 3D, providing customers with an unparalleled buying experience with digital continuity and seamless experiences, with immersive visual interaction with products and spaces.

Select from one of our locations to connect with a VividWorks expert who can answer your questions and discuss your business needs.

Sales Contacts

Finland & Europe

VividWorks Ltd.
Hämeentie 10 A, 4th floor
FI-00500 Helsinki
Finland
Tel: +358 290 800 810
Email: juuso.taipale@vividworks.com

Juuso Taipale

Denmark & Norway

VividWorks Ltd.
Center Boulevard 5, 3rd floor
2300 København S
Denmark
Tel: +45 4095 2300
Email: john.ruokokoski@vividworks.com

John Ruokokoski

Sweden

VividWorks Ltd.
Center Boulevard 5, 3rd floor
2300 København S
Denmark
Tel: +46 707 608 000
Email: jonas.ekholm@vividworks.com

Jonas Ekholm

Japan

Representative office of VividWorks Ltd.
Room 903, Urban Square Kanda Building
1-18 Suda-Cho Kanda, Chiyoda-Ku
Tokyo, Japan 101-0041
Tel: +090-9964-4996
Email: sales-japan@vividworks.com

Takashi Yanagihara

USA & APAC

VividWorks Inc.
470 Ramona St.
Palo Alto, CA 94301
USA
Email: jorma.palo@vividworks.com

Jorma Palo

Our Partners

USA

Charlotte

MicroD
11301 Carmel Commons Blvd
STE 114
Charlotte, NC 28226
USA
Tel: 800-964-3876
Fax: 704-927-3174
Email: solutions@microdinc.com

MicroD
Manufacturer and retailer solutions specialized for the home furnishing segment.

Japan

Tokyo

CTC
Room 903, Urban Square Kanda Building
1-18 Suda-Cho Kanda, Chiyoda-Ku
Tokyo
Japan 101-0041
Tel: +090-9964-4996
Email: sales-japan@vividworks.com

CTC
Providing unique high-added-value solutions for multiple industries.

Italy

Milano

Global Product Channel
C.so Duca degli Abruzzi, 16-18 13100 Vercelli
Italy
Tel: +39 0161 211896

GPC
Bringing expertise of the Italian furniture industry

Australia

Melbourne

Rock of Eye
Suite 1905 / 60 Lorimer Street Docklands, 3008
Melbourne
Australia
Tel: +61 421 498 424
Email: info@rockofeye.com.au

Rock of Eye
Specialized providers of augmented and virtual reality solutions for Australian businesses.

Solution

VividPlatform™ offers web-based configuration and visualisation sales management platform for commerce for faster purchasing decisions.

VividPlatform™ is an innovative, user-friendly, and fully customizable web-based configuration and visualization sales management platform for commerce, delivering stunning 3D visualizations that successfully drive business objectives and promote faster purchasing decisions.

Three-layer architecture – Visualization-Content-Connectivity – enables users to scale-up services and integrate with sales processes.

VividPlatform™ offers true omnichannel support with the in-store addition of 4K/HQR (high quality rendering) and VR (virtual reality) head-mounted display (HMD) technologies – extending existing AR (augmented reality) capabilities and providing real-time access to VividPlatform™ Cloud services, with content available across all client devices with Cloud access.

High Quality Rendering

A three-layer architecture – Visualization-Content-Connectivity – enables users to scale-up services and integrate with sales processes.

The seamless adoption of HQR, VR (virtual reality) and AR (augmented reality) ‘visualization layers’ provides the complete customer engagement experience - from Web to mobile to physical showrooms - while retaining the capability to service online shoppers and business users via existing content, unique visual configuration and a Cloud-based approach.

VividHQR brings an extended visualization layer to plans done on VividPlatform™ and saved in the Cloud by displaying configuration visualizations in life-like photorealistic detail in showrooms with in-store 4K displays.

Augmented Reality

VividAR™ presents virtual products in a real-world environment, offering a life-like “try before you buy” experience. Products are automatically and instantly scaled and it is possible to place multiple products in the same scene and try out different layouts. Products are fully configurable, providing flexibility to explore all available options and to view and buy exactly what you need.

Configuration

Makes you an expert in the configuration of modular products and the illustration of all possible product combinations, in minutes.

The unique, intuitive, dynamic and ridiculously easy way to visually point-and-select all options to finalize your product configuration.

To make it easy and fast for users, all important product specific rules and details are automatically adjusted during the design process. All levels of complexity are handled inside the platform and are based on product behavior rules, leaving you to visually find the best combination for your exact needs.

The platform enables customers of manufacturers and retailers to visualize design possibilities, configure an individual product or an interior to their specifications and continue on to purchase with or without a sales associate.

VividPlatform™ makes it easy for anyone, salesperson to end customer, to build even the most challenging products in a visual and intuitive way.

Virtual Reality

Diving in to immersive virtual reality with head-mounted displays provides a new way to experience your designs. Everything happens in real-time even while your configuration process is in progress, and you will experience accurate, real-life dimensions of products situated within their chosen environments. Products and floor plans can be customized, combined and viewed in realistic size with more detail than ever before.

Our approach is to weave VR and HQR into a seamless experience for showrooms and expo’s, taking image quality to the next level of photorealistic, life-like visualizations with viewing angles that mirror real life.

Combining the best of online and offline shopping

EM, a Swedish furniture franchise store chain updated their sales processes to the digital era by of- fering their clients VividWorks solutions.

“The way people buy has changed and we have to sell differently”, says Michael Sturehed, CEO of EM.

Customers enjoy researching furniture online with VividWorks tools in the comfort of their own homes. When they get a better idea of what they’re interested in, they come to brick and mortar stores to test products such as sofa cushions before they place their order.

“People want to start the shopping process online. It is important our website is inspirational and informative. For that we are already using VividWorks solutions,” Sturehed tells.

Product catalogs are essentially brought to life when a customer can see the whole range of prod- ucts and freely build custom pieces of furniture, changing fabrics and finishes to suit their taste.

Using the Augmented Reality app for iPad, customers can take a photo of their room and upload fur- niture into the photo to see how pieces fit together in a real space. Another part of the solution allows customers to create a custom plan of their space similar to what interior designers do, and then place furniture into it. Customers who see more are more confident in their purchase choices, possi- bly buying more and bringing repeat business to stores.

Shops are still needed

There is no replacing the need for a customer to test out how bouncy a sofa cushion is or to deter- mine the comfort of a bed. Those key pieces will forever be part of the in-store experience.

“At stores, people continue what they started on the web. They try options they saw on the web and commit to purchase with the help of our professional sales people,” Sturehed says.

Salespeople work with customers

In the EM store in Malmö, VividWorks new solution improves the offline sales processes in a new way. In a virtual showroom, the shop can show its entire line at once, not just the best selling pieces. Salespeople work with customers on store monitors to show different options and combinations and get instant measurements via the solution instead of calculating pieces separately. Customers who see more are more confident in their purchase choices. For the store, this translates to a smoother sales process, higher customer satisfaction, upselling and greater possibility for repeat business.

Solution helps to keep the costs down. Renting a showroom floor big enough for an entire furniture line is simply not economical or efficient. Mega showrooms are simply not needed as sales people and customers have direct access to their whole line online at home and in store.

The solution means that despite reduced square meters, there is plenty of room for a variety of tastes. Stores may continue to choose many floor samples in basic beige and gray, but customers with more daring taste can also find what they want. Trying out a traditional style sofa in bright pink or chartreuse is only a click away, setting the imagination free with no commitment.

In addition, fabric samples are still needed for getting the feel of a fabric. The VividWorks solution simplifies the often dusty and confusing fabric process when customers can view an entire sofa in their favorite floral instead of just a small sample that doesn’t show the pattern repeat.

Digitalized business

The future of business is digital, even for the traditional furniture industry. But that doesn’t mean that the human element isn’t important in the sales process. Less sales people may be needed in stores as customers increasingly do part or all of their purchases online. But for those people on the sales floor, their position is exemplified as communication between themselves and their customer is brought to a new level through increased visualization.

Online and in store, the VividWorks solution runs smoothly. Both companies know that a smooth transition between the website products and product composer application to build furniture is es- sential for a positive customer experience. Smooth transitions and ease of use are also essential and felt in store as sales people use the solution during sales interactions. The digitalized solution is seen as an extension of the sales person so it needs to support their role as a competent professional.

It comes down to “seeing is believing” and that’s just what sales people need to communicate effec- tively to customers so that they feel confident enough to commit to purchase. For customers, there is satisfaction in testing out a sofa cushion to make sure it’s perfect to their taste and then working with a salesperson to adjust the dimensions, arms, fabric and finish to ensure that their sofa is uniquely theirs. Customers know their choice is right for them because they can see it. The next step is owning it and EM and VividWorks make that step an easy one too.

“We are planning to grow even more in the future. We will reach that goal by using the latest technol- ogy and understanding how digitalization will change the way we all do business,” Sturehed says.

EM

  • Swedish furniture chain, almost 50 years old
  • Over 40 stores

Vividworks Products in Use:

  • ProductComposer, the software’s main tool
  • Interior Planner
  • Augmented Reality (AR) feature for iPad

Key Benefits

  • Build custom furniture including 7 of EM’s sofa lines and 3 shelving lines to personal specifications.
  • Design at home, in store or on-the-go online anytime.
  • Highly realistic colors, textures and finishes
  • Smart software only allows legal combinations of elements
  • Supports sales people’s role in store as a sales tool
  • Customers can start the design process at home, shortening the sales process in store.
  • Supports customer creativity by letting them try out all the options without risk.
  • AR for iPad feature lets customers really see what a product would look like at home.
  • Interior Planner lets customers build a room to own specifications including doors and windows before adding own product choices.

Inspiring their customers design and purchase

Design Your Home, an eCommerce marketplace for European designer furniture, boosted its sales by offering a comprehensive 3D Room Planner for its clients. Many clients find it difficult to imagine how a piece of new furniture would look at home making it harder to decide on buying new items.

The 3D Room Planner built by VividWorks helps clients to visualize how new furniture would look at home. It also shows how separate pieces of furniture look like when they are placed next to each other. It helps people decide which colors and styles go well together and which don’t.

“Seeing a range of different furniture at one’s own home and trying even bold combinations without risk inspires people. New ideas let people create their own dream home following their personal taste and space specifications – even when they did not really know what they were really looking for in the beginning,” says Hans-Joachim Bischoff, Boardmember from Design Your Home.

Easy to use

It is easy to use the 3D Room Planner at dyh.com or on iPad as an application. The client takes a photo of the room and uploads it to the Cloud. Furniture can be positioned freely in the photo from dyh.com’s product catalog. The furniture is shown perfectly scaled in the photo and the Planner lets customers view the furniture from the sides and top. A demonstrative video about the Room Planner on the front page guides customers in using the easy tool.

Design your home supports the rise of inspiration by encouraging people to interact with each other. There is a design competition at the dyh.com page. Customers can share their designs by uploading a photo of their room and furniture of their choice. Design your home asks site users to vote for their favorite 3D room design from a shortlist of contestants. The winner gets a DYH gift card for 500 euros.

Digitalized business

“VividWorks solutions bring business to the era of digitalization. Processes are planned to support customers’ and business owners’ needs now that a range of devices has changed people’s lifestyles,” tells Hans-Joachim Bischoff, Boardmember from Design Your Home.

Many customers decide on purchases before coming to the shop or want to shop completely online – so the 3D Room Planner lets them choose and buy furniture when and where they are ready to get inspired and shop.

Design Your Home has their full selection available in all countries – immediately after the company gets new furniture available for sales. The cloud-based tool works right away at websites in all languages without customization. The scalable platform supports an unlimited number of users.

Design Your Home

  • eCommerce marketplace for European designer furniture since 2014
  • Company value 82million euros
  • Special target of 8 countries/8 languages
  • Four of DYH’s own brands
  • Over 400 products available in 10,000 variations

Vividworks Products in Use

  • ProductComposer, the software’s main tool
  • Augmented Reality (AR) feature for iPad

Key Benefits

  • Makes purchase decision easier by visualizing how new furniture looks like at home
  • Encourages inspiration by letting customers try bold combinations without risk
  • Lets people plan their home design when they want it
  • Full furniture selection available in all countries immediately

Selling more with Augmented Reality

Lindström – Selling more with Augmented Reality

Lindström Group, a Finnish multinational B-to-B textile services provider, runs a rental mat service to keep the look of client companies in tip-top shape every single day. The selection covers doormats, ergonomic and corridor mats, traditional mud mats and stylish solutions that suit their clients’ corporate image.

The mats make a huge difference in how people view a client company’s premises and the company itself. However, when the mats should be chosen, many people find it difficult to visualize how the mats would look in the premises. The mat selection is also so large that even viewing them all and comparing alternatives has been challenging.

Scandic Oulu compared mats with AR

Scandic Oulu, a 214-room business hotel in the heart of Finland’s city of Oulu, needed new mats in order to freshen up the hotel rooms a bit and improve the guest experience. At the same time, attractive design and high quality are very important for the hotel, which is decorated in a pure and minimalistic Scandinavian style.

Lindström offered Scandic Oulu a unique chance to see, with LiveDesign made by VividWorks, how mats would look like in their planned places. Scandic Oulu was also able to compare the impact of different sizes, shapes, colors and lay-out options. LiveDesign uses Augmented Reality, AR, to show images of furniture in a real-life environment.

“The Lindström Sales Representative had a tablet computer that we used to view places where we were considering placing mats. The tablet let us view each room type with a Lindström mat in the image. We wanted to see the different options of mats they had and that was also possible to do on the tablet. We were able to design the rooms and the new look the way we envisioned. This made me feel confident in choosing the right mat in every room of ours and helped get the order done, tells Juha Kolehmainen, the General Manager of Scandic Oulu.

Quicker decisions

In addition to helping end customers visualize mats in their planned places, Lindström has noticed other advantages.

Sales processes get faster and sales representatives gain more credibility. With the tool, the full selection of mats can be shown instantly by any sales representative anywhere in the same way. The tool allows sales representatives to be seen more as interior designers.

LiveDesign enthuses customers to make deals quickly. It also helps to meet challenges caused by size in some big organizations. Sometimes decision makers can’t come to see where the mats should be placed, if, for instance, there are branches in different cities. In these cases, the Lindström sales representative can visit branches without the decision maker, shoot photos of the locations adding images of the mats to the photos and add the photos to the quotation.

Lindström may also show branded options that have not been produced yet. Lindström sales representatives may add images of mats with end clients’ logos to photos and show end clients how Lindström products can fully support the company image they desire.

The tool helps end clients to communicate about the new mats, too. For example, the installation group can be given easy instructions about paving the mats.

The way to make sales in future

Lindström has noticed the difference that LiveDesign makes in both sales and customer experience.

“LiveDesign has positively affected our sales. When clients can see the right mats in the actual places, it is much easier for them to buy”, says Satu Haikarainen, the Global Head of Product Concept of Lindström Group.

“Using LiveDesign is fun too. It enthuses customers because it is a bit like playing a game. The game just happens in their own premises with items that they might get.”

Lindström first piloted the AR tool in Finland. The results of the pilot were so good that Lindström has decided to start using the tool in other countries where it does business.

“We have just launched LiveDesign in seven other European countries. More countries will follow. This is clearly the way to make sales in future,” says Haikarainen.

“In future, we may extend the use of LiveDesign to other products, as well,” tells Haikarainen.

Make room for personality

Denmark’s Montana Furniture is an up-scale manufacturer that does business in 32 countries. Montana’s shelving systems, which “make room for personality”, include 400 elements available in a range of colors that can be joined in indefinite combinations. The company needed a way to easily show customers the exciting possibilities available. VividWorks solution allows Montana’s customers to build visually and intuitively in 3D at home or with a designer in stores to create their unique furniture designs.

Customers can build their room to scale using the room design program to see how even multiple pieces of furniture look together. When a customer has decided on the combination for them, integration to the company’s ERP and CRM systems ensures a smooth process.

Products used: Product Composer, Interior Planner, Sales Connection