3D Configuration

May 9, 2024

How to Use 3D Configurators for Modular Storage

Learn how to leverage 3D configurators for modular storage systems to accelerate sales, minimize manual tasks, and boost conversion rates, including B2B sales 📈

In the dynamic realm of furniture and interior design, the 3D configurator for modular storage has become increasingly sought-after as a customizable solution. Modular storage, known for its flexibility and adaptability, offers versatility to various living spaces

However, choosing and ordering the perfect storage setup can be challenging for both customers and sales. Visualizing all possible combinations usually takes a lot of work for customers, and helping them design their storage solution can be time-consuming and often complex.

What is a 3D Configurator?

Before delving into the practical aspects, let's grasp the concept of 3D configurators.

3D configurators enable users to customize products interactively in a virtual environment.

3D configurators provide realistic simulations of various design combinations and options, allowing individuals to visualize the final outcome with precision.

Benefits of 3D Configurators for Modular Storage

With 3D configurators, customers can embark on a design journey marked by creativity, personalization, and confidence.

It leads to a higher conversion rate, fewer abandoned cards, and higher customer satisfaction. Modular storage configurators offer numerous benefits for eCommerce

  1. Enhanced Visualization: Dynamic visuals offer users a complete view of their storage design from all angles.
  2. Personalization: Users can tailor every aspect of their storage solution, from size and shape to materials and accessories
  3. Time and Cost Savings: 3D configurators help users avoid errors, and cut down on showroom visits or physical prototyping.
  4. Buying Confidence: Realistic design simulations help users visualize storage combinations accurately and make faster decisions.
  5. Fewer Abandoned Cards: Configurators can significantly reduce abandoned carts by increasing customer engagement.
  6. Increased Conversion: 82% of online shoppers need to see five pieces of visual product content before buying. 3D configurators let explore your custom made storage fully.
  7. Convenience: Configurators can be accessed anytime, anywhere, providing a convenient online platform for users to experiment with different designs and adjust at their own pace.

Modular Storage 3D Configurator

3D configurators empowers users to design their storage solutions according to their unique requirements, offering flexibility and convenience like never before.

With the modular storage configurator, users can:

  1. Configure: Users can check all combinations of your storage, ensuring that only possible configurations are displayed.
  2. Customize Shape: Users can choose from different storage modules and create a unit that suits their needs.
  3. Choose Materials: From material textures to color palettes, users can explore all customization options in true-to-life 3D
  4. Choose Accessories: Users can choose from a variety of features and accessories to customize their storage units.
  5. Check Functionality: Users can check the functionality of their storage by viewing dimensions and animations.
  6. Visualize in 3D: Realistic 3D renderings that provide a clear visualization of the configured storage from different angles.
  7. See Pricing: Users can see pricing changes instantly based on the selected options.
  8. Add-to-cart: Once the design is ready, users can place orders directly through the tool, without contacting sales.
  9. Create a room: Some 3D configurators offer room planning capabilities, enabling users to place their customized storage within a room to visualize how it will look in its intended space.

3D Configurators for Storage eCommerce

One of the key advantages of modular storage configurators is their seamless integration with popular eCommerce platforms, such as WooCommerce, Shopify, and Magento.

Lundia has integrated the VividWorks 3D Configurator into the online store powered by Magento. The tools enables Lundia's customers to visualize their customized shelving solutions with precise measurements, providing a clear representation of the final product before purchase.

Seamless Manufacturing and Easy Management with CPQ

Visual CPQ (Configure, Price, Quote) software is revolutionizing the sales process for businesses across various industries. It provides:

  • A streamlined approach to configuring complex products.
  • Accurate sales quotes and orders.
  • Timely proposals to customers.

When it comes to modular storage, Visual CPQ offers seamless integration and easy management, empowering furniture retailers to optimize their sales operations and enhance customer satisfaction.

Seamless Integration

The VividWorks 3D Configurator can be integrated with existing business systems, including CRM (Customer Relationship Management), ERP (Enterprise Resource Planning), and other production systems.

For modular storage retailers, this means synchronizing product configurations, pricing information, and customer data across all platforms, providing a unified and efficient sales experience.

Easy Product Management

VividWorks simplifies the management of complex product configurations and pricing rules, allowing businesses to create and maintain a centralized repository of product information.

With intuitive user interfaces and customizable workflows, VividWorks's CPQ system empowers sales teams to quickly and accurately configure modular storages according to customer specifications.

Additionally, built-in approval workflows and version control mechanisms ensure that quotes and proposals are consistently accurate and compliant with company standards.

Augmented Reality (AR) Shopping for Storages

By leveraging Augmented Reality for eCommerce, furniture retailers can allow customers to virtually place modular storage in their homes before purchasing.

This allows customers to see how different storage configurations will look and fit within their existing décor and layout, eliminating guesswork and increasing confidence in buying decisions.

Powerful B2B Tool for Closing Sales

While ordering modular storages online may not be practical for B2B sales cycles, a 3D configurator still enhances the shopping experience and is a valuable tool for sales teams.

The tool lets sales representatives update customers on pricing as they adjust styles, dimensions, and finishes during a storage demonstration, making it easier for customers to make real-time budget decisions.

By concluding demos with the swift delivery of complete and accurate quotes, sales reps can expedite the sales cycle and prevent communication disruptions that may otherwise lead to customer drop-off.

Storage Configurator Example

ELLTEK Systems is a furniture company specializing in the metal furniture industry in the UK. They sell storage solutions to the Automotive, Industrial, Agricultural, and private sectors through an eCommerce platform.

ELLTEK was facing challenges in helping their customers visualize their modular storage systems, and their design process was often time-consuming, intricate, and didn't cater to customer needs.

By integrating the VividWorks 3D configurator with their Shopify platform, ELLTEK enabled their customers to customize their storage systems online, according to their specific requirements, ensuring a unique and tailored solution.

The configurator addressed ELLTEK's challenges and grew their business exponentially within 6 months, from a simple idea to a 1M enterprise, with the configurator playing a crucial role in unlocking the true potential of ELLTEK's offerings.

3D configurators provide a lot of benefits for modular storage. The VividWorks platform offers advanced 3D configuration to boost your sales and streamline operations. Book a free demo to see how it works firsthand!

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