Visual Configure, Price, Quote (CPQ)

3D CPQ Software for Visual Product Configuration

VividWorks combines 3D visualization, configuration rules, real-time pricing, and quoting - so complex, modular products can be configured and quoted in minutes, not days.
Modular products
Large catalogs
Built-in rules
3D CPQ tool online

Join leading brands that trust our platform

The platform is for you, if...

Brand

You sell complex, customizable products and want to simplify the buying process for both B2B and B2C customers by enabling them to easily visualize options.

Process

Your process of helping customer design their product has lots of back and forth which is time-consuming and often results in errors.

Results

You aim to remove errors, increase online sales and keep yours customer happy by allowing customers to explore and buy products before they are produced.

Visual CPQ for Complex and Configurable Products

Enable your team and customers to configure products visually. Reduce errors, accelerate quotes, and ensure accurate pricing - all within a single platform.

AR

3D product configuration

Rule-based configuration

Real-time pricing

Instant quote generation

BOM/
Manufacturing outputs

eCommerce, ERP, CRM integrations

Configure, Price, and Quote in 3D 

Configuring complex products shouldn't mean digging through PDFs or waiting on engineering to find out what's possible. VividWorks lets buyers and sales teams build products in 3D and see pricing update right away as they choose options.

Built-in rules make sure every design is one you can actually make. For manufacturers and distributors, that means fewer mistakes, faster sales, and customers who can configure products on their own.

3D product configurator
CPQ online tool with 3D visualization sofa
CPQ platform

Why Businesses Choose VividWorks

Manufacturers and distributors use VividWorks to:

CPQ platform
  • Reduce configuration and quoting errors
  • Shorten sales cycles with instant, accurate quotes
  • Enable customer self-service configuration
  • Handle complex product variation without added sales overhead
  • Improve conversion rates and sales team efficiency

How companies are using VividWorks

Increase Sales Efficiency

Montana saves time and avoids costly mistakes

“We save time and avoid costly mistakes. The VividWorks Visual CPQ solution has improved our sales process. The way we spend our time is much more focussed, allowing us to sell even more. It shows that the better the tool you give the consumer, the greater the likelihood of them visiting the store. ”
Read the full story
Montana shelf configurator

Seamless B2B sales process for complex products

"Our shelving is highly configurable, which used to mean lengthy sales consultations and even lost sales. Now customers design, visualize, and buy entirely on their own — saving a huge time for both our team and our clients." - Camilla, Marketing Director
Read the full story
Grand+B Fixture case story

How Sankyo Frontier boosts sales and accuracy in modular building design​

The VividWorks 3D product configurator has become a game changer for the sales teams across 200 offices. The tool has enabled Sankyo Frontier to connect with their customers through an immersive and customizable experience, setting a new standard in the building industry.
Read the full story
 Modular home configuration

All-in-one design tool

3D product configurator
  • Equip your team with the same up-to-date information, improving communication across departments
  • Enable your team to work faster and focus on selling and customer satisfaction rather than engineering tasks
  • Simplify the learning curve in the design department by helping the team understand customer needs
3D product configurator

How companies are using VividWorks' 3D CPQ

Increase Sales Efficiency

Montana saves time and avoids costly mistakes

“We save time and avoid costly mistakes. The VividWorks Visual CPQ solution has improved our sales process. The way we spend our time is much more focussed, allowing us to sell even more. It shows that the better the tool you give the consumer, the greater the likelihood of them visiting the store. ”
Read the full story
Montana shelf configurator

Save Time and Boost Average Order Value

Customers no longer need to contact us for quotes!

""They can do it all on their own. The time savings have been huge for both our sales team and our clients. Salespeople can just go in and get a quote. The fact that we've managed to configure these complex products and get pricing automatically is amazing" - Camilla
Read the full story

Improve Customer Engagement Experience

Sankyo Frontier: transforming the digital experience for complex products

The VividWorks 3D product configurator has become a game changer for the sales teams across 200 offices. The tool has enabled Sankyo Frontier to connect with their customers through an immersive and customizable experience, setting a new standard in the building industry.
Read the full story
 Modular home configuration

End-to-End Visual CPQ Platform for Custom Products

For complex product choices, making customization faster and accurate

10x

increase in productivity

150%

revenue growth

90%

less manual work

100%

error-free orders

VividWorks 3D CPQ Features

CPQ, BOM view
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Complex and modular configuration

Handle products with dozens of interdependent options.

Configuration rules

Only valid, buildable combinations ever get quoted.

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Integrations

Works with the e-commerce, ERP, and CRM tools you already use.

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BOM and order outputs

Feed straight into production.

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AR and animations

View configured products in your own space or see them in motion.

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Reseller Support

Manage multiple configurators from one backend

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Multi-language and multi-currency

Sell in any market

Augmented reality
"VividWorks has helped us to grow from a simple idea to a £1 million company in just 6 months. With the configurator, we saw a shift in 90% of orders - people were designing their own products and buying it that way. Customers can literally purchase our product without any communication" - Elliott Moseley, Director of Workshop Storage.”

Empowering Innovative Brands

Words from our happy clients

"The most important part is being able to visualize the shelving and place it as a 3D model in a room to see how it fits. Now, it's very easy to swap out components while you're designing. Clients no longer have to think too much about what to include - the system ensures everything is correct."

Oliver Kubicki

International Sales & eCommerce

"Customers no longer need to contact us for quotes - they can do it all on their own. The time savings have been huge for both our sales team and our clients. Working with VividWorks was a great experience- professional, reliable, and budget-friendly. I highly recommend VividWorks to any business looking for a great 3D solution."

Camilla Chalmers

Marketing Director, Grand+Benedicts

"We worked a lot in Photoshop, creating configurations of different cabinets for the customers depending on their needs. This was time-consuming and the result was always 2D images to present to the customer. Now with the 3D configurator the customers do all this work by themselves directly on our page and can see their configuration develop right on their screen in real-time."

Zebastian Häggblad

Founder, Supra Cabinets

"We offer a high degree of flexibility and our product can be tailored to individual needs. It was often difficult to visualize the end product. VividWorks' product configuration platforn helps our customers to better visualize the product and its variants.”

Iiris Hollo

Development Manager, Lundia

"With the 3D product configurator, we saw a shift in 90% of orders - people are designing their own products and buying them online in real-time. Customers can literally purchase our product without any communication with our sales team."

Elliott Moseley

Director and owner, ELLTEK

"VividWorks' product configurator allows our customers to configure and buy our assortment with limitless combinations. Before, it was difficult to visualize all possibilities available to our customers. ”

Jonas Hansen

eCommerce Manager, Audo (former by Lassen)

"We’ve increased our sales to the professional segment. Our retail partners have also increased sales, as they can offer a new and valuable service to their shoppers."

Kristian Bye

CEO, BEDD

"We used far more resources to close a sale. Salespeople had to provide more guidance along the way, and because the decision-making process with the customer took longer due to the greater deal of uncertainty involved"

Jan Alexen

Srore manager, Montana

"VividWorks has assisted us to both help our customer's clients visualise their product selections, as well as automate workflow between our systems and customers”

Brian Smith

General manager, National tiles

"VividWorks is providing us with a cloud-based design software tool that is being utilized in our stores worldwide. The platform is user-friendly and easy to adapt, resulting in a seamless integration into our existing workflow.”

Karsten  Kristensen

Head of IT, BoConcept

"VividWorks provides high quality and expertise in their solution. We have implemented their solution to configure and visualize the modular sofa selection that our customers have ordered. As a result, we have increased our accuracy and can now offer a higher level of service to our customers.”

Torben Thodsen

Commercial Director, KEBE

“VividWorks help us getting the sales done easier, faster and the platform can help show to the end user how products will look like. The visual part of the VividWorks program is very good”

Jesper Vaabengaard

Visual Merchandise Coordinator, Louis Poulsen

“VividWorks builds long-term relationships and they never stop developing their platform which ensures that I as a customer always can be in the front edge. For us they are solving our problem by showing complex variations of furniture so that both the customer and our staff can see what the end result will be.”

Thommy Grape

Manager, EM Home

“VividWorks was an ideal partner and completed its portion of the work perfectly as planned and, to our pleasant surprise, with a very quick turnaround time. With VividWorks Planner, you can order all the kitchen furnishings you need, such as cabinets and household appliances and sockets, no matter where you are, even directly from the construction site.”

Jussi Peltoniemi

a partner at Ideal Keittiöt

“For our customers, it’s important to see straight away what their tailor-made product looks like. There’s a vast range of possibilities and it would be a challenge to sell sliding doors and cabinets based solely on a mental image. With the software, the customer can try out different models or color combinations and find new ideas for their decor”

Laura Saaranluoma

Development manager/Co-owner, Mirror Line

How VividWorks Works

We start with your existing product data and files to build accurate 3D models. From there, we build in the configuration rules your business needs, then help you connect VividWorks to your eCommerce, ERP, and/or CRM systems. Once everything's in place, you go live.

FAQ about VividWorks

What is 3D CPQ software?

It's software that lets you configure complex products in 3D, apply rules so every build is valid, see pricing update in real time, and get an accurate quote right away.

Why is VividWorks the best partner for me?

For over 20 years, we've helped businesses sell configurable products using advanced 3D technology. We work closely with our customers to shape our roadmap and keep improving the platform. We understand your business and your needs and we can help you get there. Let's connect and talk it through.

How does VividWorks work?

As you pick options, the 3D model updates instantly, invalid combinations are blocked, and pricing and quotes update automatically.

What products can I configure with VividWorks?

Complex, modular products across industries such as furniture, industrial equipment, and building products.

How quickly can I implement a 3D configurator?

Implementation time varies with complexity, but the VividWorks team provides a clear scoping process and project plan. We work closely with your team throughout the setup to meet your launch timeline. Check out our Process page to learn more about our process in detail.

How much does the 3D configurator cost?

Pricing depends on your products, complexity, and integrations. Book a call to see which setup best fits your business needs.

Which integrations are supported?

You can place the configurator on any website, eCommerce platforms like Shopify, Magento, WooCommerce, ERPs, CRMs, and other enterprise sales and order-handling systems. We maintain certain integrations as ready-made/off-the-shelf, and you can check for more details here.

Can I see examples or case studies?

Sure! Feel free to check out our customer stories showing how companies like Blå Station, Montana, New Works and others transformed their processes with our 3D configurator. And our Showcase page lists the recent examples of the configurators we built for clients.

What does Configure, Price, Quote (CPQ) mean?

CPQ stands for Configure-Price-Quote which is a process for automating the process of selling configurable, modular products. Doing it visually (as in Visual CPQ) helps the user to see the configuration. True 3D helps to see a product with as much detail as feasible. The process helps you to automate configuration of complex, customizable, modular products  and provide pricing and quotation to speed up the process. As a result you get error-free orders and less returns.