OUR KEY FEATURES

Next-Level Product Visualization

Cutting-edge 3D features that give you the competitive edge your business needs

Join leading brands that trust our platform

Designed to drive sales & speed up the sales cycle

For the most complex product setups, making customization workflows faster and accurate

10x

increase in productivity

150%

revenue growth

90%

less manual work

100%

error-free orders

OUR MISSION IS TO HELP COMPANIES

Accelerate Sales Cycles

3D configuration streamlines this entire process into a single, interactive experience. Customers design, price, and purchase in one seamless flow – without any human assistance needed.

Eliminate Uncertainty

3D configuration eliminates the guesswork that kills sales. When customers can visualize exactly how their customized product will look, feel, and fit in their space, purchase confidence increases and so does your revenue.

Leading the Competition

While competitors struggle with static catalogs, 2D product images, manual design and outdated sales processes, you'll be offering cutting-edge experiences that customers expect in 2025.

Features Designed for Various Product Types

Furniture

Kitchen & Bath

Building supplies

Homes

Interior design & Floor plans

Our Rule-Based 3D Product Configuration Solutions

Built for retailers and manufactures to enhance customer satisfaction and loyalty

3D product viewer

  • Explore every detail: Customers can rotate, zoom, and view products from any angle
  • Build confidence: Real-time 3D viewing helps buyers understand exactly what they’re getting, reducing hesitation before purchase.
  • Build confidence: Interactive viewing helps buyers understand exactly what they’re getting.
  • Build confidence: Interactive viewing helps buyers understand exactly what they’re getting.
  • Reduce returns: Clearer product visualization means fewer surprises after delivery.
3D product configurator
3D product configurator

Real-time 3D visualization

  • Instant updates: See changes in colors, materials, and configurations as they happen.
  • Try before you buy: Customers can experiment with options and visualize outcomes in real time.
  • Boost engagement: Interactive customization keeps users exploring products longer.
  • Enhance decision-making: Clear visualization helps reduce uncertainty and increase satisfaction.

CPQ (Configure, Price, Quote)

  • Simplify complexity: Configure modular and custom products fast and 100% error-free.
  • Real-time dynamic pricing: Prices update in real time as options and configurations change.
  • Accurate quotes: Get 100% accurate quotes instantly, reducing errors and delays.
  • Streamline sales: Makes complex product selling easier for both customers and your team.
3D product configurator

Visual Configuration for Commerce

Bult-in product logics

Our platform comes with powerful built-in product logic that supports modular and highly customizable products. It ensures every customization is accurate, seamless, and easy for the customer to explore

Request a quote/Add-to-cart

Make complex sales simple with an automated sales flow. Customers can configure their product and instantly add it to the cart or request a quote, reducing manual steps and speeding up the buying process.

Dynamic pricing engine

Automatically calculate prices as users design. The system supports complex rules and regional variations, ensuring every quote is precise and aligned with your pricing strategy.

Instant quote generation

Eliminate delays with real-time quote generation. As soon as a configuration is complete, your sales team and the customer receive an accurate, production-ready quote with all pricing, SKUs and order summary.

Order summary

Provide customers with a transparent order summary, including a detailed Bill of Materials (BOM). This ensures production teams receive complete, error-free specifications for every order.

Sharing design with QR code

Turn every configuration into a shareable experience. Customers can save or share their design using a QR code, making collaboration between teams, stores, and end-users effortless.

Multi-currencies & languages

Serve global markets with ease. VividWorks supports multiple currencies and languages so every customer enjoys a localized buying experience without complexity.

Multi-platform compatiability

Deliver seamless product configuration on any device. Whether on desktop, mobile, or tablet, customers get a fast, responsive experience that adapts to their screen.

3D space & room planning

Let customers design and visualize rooms in real time. Place, move, and customize products in a virtual space to see exactly how everything fits before buying.

Precise product measurements

Every configuration automatically updates with exact product dimensions and specifications - so customers can plan their space, ensure a perfect fit, and avoid installation surprises.

AR, VR, and product Animations

Customers can place their configured product into their space via Augmented Reality (AR), explore it in Virtual Reality (VR), or view animations showing how it works.

eCommerce, ERP, CRM intergrations

The configurator connects with Shopify, Magento, WooCommerce, ERP, CRM, and other systems to sync orders, pricing, and customer data.

Increase Sales Efficiency

Montana increase sales win rate by 30%

We save time and avoid costly mistakes. The VividWorks Visual CPQ solution has improved our sales process. The way we spend our time is much more focussed, allowing us to sell even more. It shows that the better the tool you give the consumer, the greater the likelihood of them visiting the store. ”
Read the full story
Montana shelf configurator

Save Time and Boost Average Order Value

Increase 25% in Average Order Value

"With the configurator, we saw a shift in 90% of orders - people are designing their own products and buying it that way. Customers can literally purchase our product without any communication. 25% increase in custom sales compared to our standard configurations. People add more accessories, and more cabinets, more perforated panels - with EASE”
Read the full story
Workshop storage configurator

Improve Customer Engagement Experience

Transform digital experience for complex products

Read the full story
The VividWorks 3D product configurator has become a game changer for the sales teams across 200 offices. The tool has enabled Sankyo Frontier to connect with their customers through an immersive and customizable experience, setting a new standard in the building industry.
Montana shelf configurator
"VividWorks has helped us to grow from a simple idea to a £1 million company in just 6 months. With the configurator, we saw a shift in 90% of orders - people were designing their own products and buying it that way. Customers can literally purchase our product without any communication" - Elliott Moseley, Director of Workshop Storage.

Empowering Innovative Brands

Words from our happy clients

"Customers no longer need to contact us for quotes - they can do it all on their own. The time savings have been huge for both our sales team and our clients. Working with VividWorks was a great experience- professional, reliable, and budget-friendly. I highly recommend VividWorks to any business looking for a great 3D solution."

Camilla Chalmers

Marketing Director, Grand+Benedicts

"We worked a lot in Photoshop, creating configurations of different cabinets for the customers depending on their needs. This was time-consuming and the result was always 2D images to present to the customer. Now with the 3D configurator the customers do all this work by themselves directly on our page and can see their configuration develop right on their screen in real-time."

Zebastian Häggblad

Founder, Supra Cabinets

"We offer a high degree of flexibility and our product can be tailored to individual needs. It was often difficult to visualize the end product. VividWorks' product configuration platforn helps our customers to better visualize the product and its variants.

Iiris Hollo

Development Manager, Lundia

"With the 3D product configurator, we saw a shift in 90% of orders - people are designing their own products and buying them online in real-time. Customers can literally purchase our product without any communication with our sales team."

Elliott Moseley

Director and owner, ELLTEK

"VividWorks' product configurator allows our customers to configure and buy our assortment with limitless combinations. Before, it was difficult to visualize all possibilities available to our customers. ”

Jonas Hansen

eCommerce Manager, Audo (former by Lassen)

"We’ve increased our sales to the professional segment. Our retail partners have also increased sales, as they can offer a new and valuable service to their shoppers."

Kristian Bye

CEO, BEDD

"We used far more resources to close a sale. Salespeople had to provide more guidance along the way, and because the decision-making process with the customer took longer due to the greater deal of uncertainty involved"

Jan Alexen

Srore manager, Montana

"VividWorks has assisted us to both help our customer's clients visualise their product selections, as well as automate workflow between our systems and customers”

Brian Smith

General manager, National tiles

"VividWorks is providing us with a cloud-based design software tool that is being utilized in our stores worldwide. The platform is user-friendly and easy to adapt, resulting in a seamless integration into our existing workflow.”

Karsten  Kristensen

Head of IT, BoConcept

"VividWorks provides high quality and expertise in their solution. We have implemented their solution to configure and visualize the modular sofa selection that our customers have ordered. As a result, we have increased our accuracy and can now offer a higher level of service to our customers.”

Torben Thodsen

Commercial Director, KEBE

“VividWorks help us getting the sales done easier, faster and the platform can help show to the end user how products will look like. The visual part of the VividWorks program is very good”

Jesper Vaabengaard

Visual Merchandise Coordinator, Louis Poulsen

“VividWorks builds long-term relationships and they never stop developing their platform which ensures that I as a customer always can be in the front edge. For us they are solving our problem by showing complex variations of furniture so that both the customer and our staff can see what the end result will be.”

Thommy Grape

Manager, EM Home

“VividWorks was an ideal partner and completed its portion of the work perfectly as planned and, to our pleasant surprise, with a very quick turnaround time. With VividWorks Planner, you can order all the kitchen furnishings you need, such as cabinets and household appliances and sockets, no matter where you are, even directly from the construction site.”

Jussi Peltoniemi

a partner at Ideal Keittiöt

“For our customers, it’s important to see straight away what their tailor-made product looks like. There’s a vast range of possibilities and it would be a challenge to sell sliding doors and cabinets based solely on a mental image. With the software, the customer can try out different models or color combinations and find new ideas for their decor”

Laura Saaranluoma

Development manager/Co-owner, Mirror Line

How We Work

Curious about how we bring 3D configurators to life? Our process is clear, collaborative, and designed to deliver results👇

3d image phone
1. Book a demo

Book a demo or contact us to discuss your business needs and make sure we are a fit.

2. Scoping & Proposal

We review your use case, product catalog, then provide a quote for the subscription fee and one -time implementation cost based on your product's complexity and requirements.

3. Implementation

Upon approval, we kick off the project with a team meeting. Regular status meetings are then scheduled to keep you updated on the project's progress.

4. Go live

When your app is ready and approved, it's ready to go live. Our dedicated support team remains at your disposal to assist with any queries you may have.

FAQ

Explore FAQs about VividWorks. For unanswered queries, please contact us!

Why VividWorks is the best partner for you?

At VividWorks, we’ve spent nearly 20 years building product configurator solutions for a wide range of modular products—an experience that has made us a trusted partner in the space. Our technology never stands still. It grows with our customers, who play an active role in shaping the roadmap. We believe in keeping things simple, with a flat Nordic culture that values collaboration and transparency. That means you’ll always have full visibility into your project, with open communication and regular check-ins to keep everything clear, on track, and moving forward without anything getting lost in translation.

What is a 3D product configurator, and why does your brand might need one?

Our 3D configurator is an interactive tool that lets your customers build and customize products online, almost from scratch, in real-time. The VividWorks’ visual configurator displays every possible product variant and combination, showing buyers exactly what they’re building in 3D while your sales team gets instant, 100% error-free quotes every time. 
Explore our 3D product configurator to see it in action.

This reduces guesswork and boosts buyer confidence, and it works. Clients using VividWorks have reported:
‍20–30% faster sales cycles, 2X faster in closing qualified deals
Lower errors
‍And up to 30% higher conversion rates for websites

Whether you’re selling modular fixtures or complex furniture, our 3D configurator turns slow manual quoting into a seamless, visual buying experience.

How does the 3D configurator work?

At the heart of the VividWorks platform is the use of high-quality 3D models in GLTF format to represent products. We can use your 3D files and do optimization if needed. If you don't have 3D files, we can create them for you. The platform loads product data and 3D assets and it is designed to integrate seamlessly into various eCommerce platforms, and other production systems via plugins or APIs. Read more in our 3D Modelling Guide.

How quickly can I implement a 3D configurator?

Implementation time varies with complexity, but the VividWorks team provides a clear scoping process and project plan. We work closely with your team throughout the setup to meet your launch timeline. Check out our Process page to know more of our process in details.

How to get started with your 3D configurator?

We invite you to book a free demo to discuss your business needs and ensure a good fit. We will demo our platform, review your use case and product catalog. Then we provide a tailored quote for the subscription fee and implementation costs. Read more: How to Get Started Guide & Our Process page.

Can I use my own 3D models? What if I don't have 3D files?

You can use your own 3D models or you can hire our 3D experts to help you. If you have 3D models in gLTF 2.0 format, you can use them directly. 3D models in other formats can usually be utilized, please contact our sales team to learn more about this option. Check out our 3D model guide for more info.

What can be configured/designed ? What kind of product/space/material etc?

We provide standard configuration rule building blocks that permit building a very broad set of products, including their accessories and materials. We constantly develop and enhance the structure logic's and welcome feedback in case your product requires some specific capability that we don't yet support. Our 3D Room Planner allow you to plan and design spaces like kitchens, bathrooms, apartments, offices, or any other space.

How much does the 3D configurator cost?

You can check our subscription fee here. Building a configurator has an implementation cost that depends on what your use case is, how complex your product is, and any special features or integrations you may have. To estimate your cost, we need to know more about your business and product. Please book a free call to get started. Read more: Costs Breakdown Guide.

Which integrations are supported?

You can place the configurator on any website. Our products are API based and can be integrated with any websites, eCommerce platforms like Shopify, Magento, WooCommerce, ERPs, CRMs and other enterprise sales and order handling systems. We maintain certain integrations as ready-made / off-the-shelf and you can check for more details here. We'd love to learn from you if an integration is missing.

Can I see examples or case studies?

Sure! Feel free to check out our customer stories showing how companies like Montana and Sankyo transformed their processes with our 3D configurator. And our Showcase page lists the recent examples of the configurators we built for clients. On the discovery call, we will go through specific cases and demos that are relevant to your industry.

What does Configure, Price, Quote (CPQ) mean?

CPQ stands for Configure-Price-Quote which is a process for automating the process of selling configurable, modular products. Doing it visually (as in Visual CPQ) helps the user to see the configuration. True 3D helps to see a product with as much detail as feasible. The process helps you to automate configuration of complex, customizable, modular products  and provide pricing and quotation to speed up the process. As a result you get error-free orders and less returns.